Instant Cashflow NUMBER OF TRANSACTIONS SURVEY Start Date: _____________ End Date: _____________ Survey Date: _____________ Customer
Name: _____________ Address: _____________ Number of Transactions:_________ 3- If you have a database containing customer details and the transactions they make, use this to calculate an average. 4. If you don't have access to any of the above, then estimate a figure. Give it your best shot. Try watching customer activity in your business over the next few days to see if you can detect a pattern. Factor in the type of stock you sell-is it fast-moving consumables or expensive, slow-moving goods? Do you recognize some of your clientele by sight or do you know them by name? Do you recognize many of them or just a few? Ask them how many times they deal with you on average. They'll tell you. Then factor in those you don't know. How many do you think buy only once? How many are occasional shoppers? The vast majority? This could sway your result downwards. Of course, the time frame you use is very much dependent on the type of business you run. If you sell cars, your average customer might buy only once or twice every three years or so, but if you run a fast-food outlet, the averages would be very much higher. In this case you could take a snapshot over a three-week period and extrapolate the result for an annual figure. Let's look at some ways of getting rich. 123
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